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MarTech Check: The quick audit for your marketing technology

With our MarTech Check, you can obtain an initial assessment of your current technology landscape in just a few minutes. You can see at a glance where you are well positioned, where there are gaps, and which areas you can develop further: quickly, easily and free of charge.

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MarTech Check: Increase efficiency, leverage synergies, reduce costs

Many marketing managers today face the challenge of coordinating a growing number of tools, platforms and interfaces. It’s easy to lose track of everything, systems don’t work together ideally, and budgets are spent on solutions that are only partially used. Employees feel uncertain about using the tools and therefore don’t always trust the data. At the same time, there is increasing pressure to achieve more with fewer resources.

This is exactly where our Hopmann MarTech Check comes in. In just a few minutes, you will receive an initial assessment of your current technology landscape, based on almost 20 years of experience in this field. You will learn what is already working well and where there is potential for optimization. The status of your stack in terms of automation, data integration, and the use of artificial intelligence is also taken into account.

If you are interested, we will discuss your results in a free 15-minute audit evaluation (exclusively for organizations).

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Marketing Briefing Prozess

Who is the MarTech Check intended for?

The check is aimed at marketing managers, CMOs, digital marketing leads, and decision-makers in companies who:

  • use a variety of tools
  • want to make better use of synergies between systems
  • want to check the maturity level of their stack with regard to AI and automation
  • are looking for a basis for decisions on investments or optimizations
Perform now free of charge

What can you expect from the compact audit?

With the MarTech Check, you gain more clarity about the status quo of your marketing technology landscape:

  • A quick initial assessment of the efficiency and structure of your existing tool landscape
  • Indications of possible duplicate structures that could cause extra costs
  • Assessments of future viability in terms of AI, integration, and scalability
  • Impulses and concrete recommendations for action that you can implement directly in the spirit of data-driven marketing
MarTech Check Audit
HMA Jörg Hopmann

“Many marketing managers know that their tool stack is not being used to its full potential. But often they lack the right starting point to tackle the issue in a structured way. That’s exactly why we developed the MarTech Check. It provides a quick, well-founded initial assessment and shows specifically where you can start to become more efficient.”

Jörg Hopmann, Founder and CEO
Hopmann Marketing Analytics

MarTech Check: Find out where you stand in just a few minutes!