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HMA ACADEMY

Tool-specific Mentoring

Price
on request
Level
Beginner & advanced

Individual mentoring. Tangible results. Flexible & focused.

Our hands-on mentoring tool provides you with a direct route towards enhanced analytics expertise – right from where you are right now. Whether Tableau, Power BI, Snowflake, dbt, Google Analytics or Adobe Analytics: we combine personal sparring with pragmatic project support. We have almost 20 years of experience in numerous complex data analytics projects with international corporations and medium-sized companies.

Below are some examples of typical mentoring topics. Of course, we can flexibly adapt our offer to your individual requirements.

  • HMA Power BI Logo
  • HMA Logo Tableau
  • Omni Analytics Logo
  • HMA Google Analytics Logo
  • Douglas
  • HMA dbt Logo
  • HMA Snowflake Logo

    • Data Visualization & Digital Analytics

    Our data viz and digital analytics experts will be happy to help you with your specific questions. Examples for tool mentorings:

    KPI design and visualization in Tableau / Power BI

    Structuring dashboards, defining metrics, improving storytelling

    Self-Service BI with Omni Analytics

    Enable business users, faster time-to-insights, implement AI

    Goal-oriented tracking in Google Analytics

    Analyze bounce rates on landing pages, define and implement user-defined events, derive measures to increase conversions

    Use Adobe Analytics in a targeted manner

    Define segments and metrics for user behavior analysis, structure report suites sensibly, create marketing channels

    Implement consent & tracking concepts in compliance with GDPR

    Design a general data protection (GDPR)-compliant setup with Google Tag Manager or Adobe Launch in combination with a CMP solution

    Set up custom events & funnel tracking

    Record user interactions in a targeted manner, e.g. for e-commerce, content portals, insurance channels or digital investment products

    BI Architectures & Data Engineering

    Our data engineering specialists help you to build architectures efficiently as well as to merge and model data. Examples for tool mentorings:

    Designing scalable BI architectures

    Planning data flows, role distributions and system landscapes for the future

    Data modeling & performance tuning in dbt

    Build modular models, automate documentation, optimize build times

    Using Snowflake efficiently

    Analyze costs, implement security concepts, establish best practices

    Merge tracking data with BI systems

    Make analytics data available for deeper analysis in Snowflake or Power BI

    Your advantages at a glance

    • Hands-on mentoring for real projects: No frontal teaching – we work together on your specific tasks and challenges.
    • 1:1 sparring with experienced data consultants: You get direct access to our experts with in-depth project experience.
    • Skill development in line with your goals: You develop tool knowledge that has an immediate impact on your project – from the entry-level setup to the optimization of existing solutions.
    • Flexible time management & mentoring contingents: You book a package of hours and make use of it as it suits you – whether intensively or selectively.
    • Support between sessions: Do you have an urgent query or are you stuck on a detail? Your coach is also there for you between sessions – via Slack, Teams or short video feedback.

    Mentoring process

    Hopmann Tool Mentoring Process English

    Our trainers

    Our consultants are also your tool mentors. This ensures that all mentoring sessions are practical and that you can apply what you have learned directly in your day-to-day work.

    Data Visualization & Digital Analytics

    Tobias Lanzl

    Tobias Lanzl
    Power BI, dbt, Omni

    Marilena

    Marilena Hohm
    Tableau

    Can Weidemeier

    Can Weidemeier
    Tableau, Omni

    Philip Roiss

    Philip Roiss
    Power BI, Tableau

    Constanze Bogner

    Constanze Bogner
    GA4, Adobe Analytics

    Wayne

    Pang Wayne Wee
    Google Analytics

    Dr. Ioanna Kakoulidou - Hopmann

    Dr. Ioanna Kakoulidou
    Power BI

    Dr. Özgün Köksal

    Dr. Özgün Köksal
    Power BI

    Philipp Jakob

    Philipp Jakob
    Tableau

    Katharina Bach Hopmann

    Katharina Bach
    Power BI, GA4, Adobe Analytics

    Florian Timmler

    Florian Timmler
    Power BI

    Bahar Sunnetci

    Bahar Sunnetci
    Adobe Analytics

    BI Architectures & Data Engineering

    Dr. Simon Hannemann

    Dr. Simon Hannemann
    Snowflake, dbt

    Veronika Stierle

    Veronika Stierle
    dbt

    Giorgio Frisenda Hopmann

    Giorgio Frisenda
    Snowflake, dbt, Airflow

    Federico Erroi

    Federico Erroi
    Snowflake, dbt

    Stefan Eberle

    Stefan Eberle
    dbt, Airflow

    FAQ

    How long will a mentoring last?

    You book a package of hours (e.g. 10, 20 or 40 hours) and use it flexibly.

    How much does the mentoring cost?

    We will be happy to send you an individual offer based on the tool, scope and desired coach level.

    How does the mentoring take place?

    Online as standard – this saves time and enables flexible, location-independent collaboration.

    Who will coach me?

    Our project-experienced data consultants will coach you in a practical, cross-technology manner and with an eye for the essentials.

    Which tools do we work with?

    We provide coaching on Tableau, Power BI, dbt, Snowflake, Google Analytics, Google Tag Manager, Adobe Analytics and Adobe Launch – and also on related topics such as SQL, data engineering or Dashboard-UX.

    Interested in MarTech tool mentoring?
    We will be happy to help you. Get in touch with us:

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